Craig Campbell

Wildcard
DISC Type : cis

Interim Head of Data & Digital, Planning + Place at Greater London Authority

London, England, United Kingdom

Overview

Craig has no verified overview

Personality Overview

ROI Driven

Friendly But Slow

Curious But Skeptical

They are often friendly and nice, but can sometimes suprise you with their piercing questions  They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions They typically tend to be late adopters even when they seem friendly and excited about what you have to sell

Topics They Care About

Craig has no verified topics they care about

Media Appearances

Craig has no verified media appearances

Work History

6-2025
Interim Head of Data & Digital, Planning + Place at Greater London Authority
1-2023 - 2-2024
Data for London Programme Manager at Greater London Authority
9-2022
Programme Manager, High Streets Data Service & Partnership at Greater London Authority
9-2021 - 8-2022
Senior Associate, Data Services at PUBLIC
7-2021 - 9-2021
Summer MBA Associate at PUBLIC

Education

2020 - 2021
Master of Business Administration - MBA from Saïd Business School, University of Oxford
2019 - 2020
Master of Science (MSc) from Oxford Internet Institute, University of Oxford

More Information

Social Presence :

Prographics :

Exp : 8 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Interim Head of Data & Digital, Planning + Place at Greater London Authority
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Insights For Selling To Craig

During A Call Or A Meeting

DO's

  • Be prepared for a lot of questions, answer them objectively
  • Ask them questions to understand their needs better while staying affable
  • Share testimonials from known people and give multiple examples of product value

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic
  • Don't ask them to move fast, let them take their time and digest all the information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Craig is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Craig

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Craig move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Craig take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Craig

Personality Compatibility


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