David Copeland in

David Copeland

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Vice President Sales Engineering at inriver
📍 Needham, Massachusetts, United States

David Copeland is a technical sales executive with over 25 years of experience leading global teams that support enterprise software sales. He specializes in building and scaling professional sales engineering teams from the ground up. Colleagues and reports describe him as a passionate, effective, and knowledgeable leader. He holds a BS from Union College.

He is frequently the first sales engineering hire, tasked with creating scalable teams to drive sales growth for companies in aggressive growth modes.

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Experience
7 Years
Current Role
Vice President Sales Engineering
Job Level
Senior
Location
Needham, Massachusetts, United States
Personality Overview

How David shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics David cares about

PIM & E-commerce
His entire recent career at inriver and Salsify has been focused on solving challenges for brands on the digital shelf using Product Information Management (PIM) technology.
Building SE Teams
His professional history highlights his experience as the foundational sales engineering hire responsible for building and scaling technical sales teams.
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Career

Work history

4-2024
Vice President Sales Engineering
inriver
10-2023 - 5-2024
Director Sales Engineering (Global)
inriver
3-2023 - 9-2023
Director Sales Engineering (North America)
inriver
11-2015 - 4-2020
Director Sales Engineering
Salsify
Senior Sales Engineer
QuickPivot
In the press

Media appearances

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Education
BS
Union College
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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