Heather Neff

Editor
DISC Type : CS

Senior Manager, Ecommerce, Digital and Consumer Marketing at StarKist Co.

Reston, Virginia, United States

Overview

Heather has no verified overview

Personality Overview

Slow Buyer

Fact-Driven

Late Adopter

They do not like taking risks at all and go for proven options in the end.  Being observant comes to them naturally. They are heavily focused on quality and prefer doing things the right way, even if it takes time.

Topics They Care About

Heather has no verified topics they care about

Media Appearances

Heather has no verified media appearances

Work History

7-2023
Senior Manager, Ecommerce, Digital and Consumer Marketing at StarKist Co.
1-2019 - 7-2023
Shopper Activation Manager at Energizer Holdings
9-2016 - 1-2019
Senior Manager, eCommerce Marketing at Spectrum Brands, Inc
12-2012 - 9-2016
Senior Manager, E-Commerce at Carolee LLC
2-2007 - 12-2012
E-Commerce Marketing and Merchandising Manager at Carolee LLC

Education

1988 - 1992
BS from Cornell University

More Information

Social Presence :

Prographics :

Exp : 23 Location : Reston, Virginia, United States Job Level : Middle Designation : Senior Manager, Ecommerce, Digital and Consumer Marketing at StarKist Co.
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Insights For Selling To Heather

During A Call Or A Meeting

DO's

  • When following up with them, expect slowness; use questions to engage them, preferably over email.
  • Share a one-off customer success story but keeps the focus on highlighting objective, numerical results
  • Preferably use email to follow up with them instead of phone or Linkedin, engage by asking question or opinions

DONT's

  • Give it some time before you try to build rapport and a relationship, it doesn't come to them naturally
  • Avoid emotional and informal language, stay objective and to the point instead
  • Don't ask them to move fast, let them take their time and digest all the information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Heather is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Heather

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Heather move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Heather take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Heather

Personality Compatibility


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