Isabella Marchese

Inquirer
DISC Type : dc

Marketing Expert | Branding at Nubank

São Paulo, São Paulo, Brazil

Overview

Isabella has no verified overview

Personality Overview

Demanding

Hard To Convince

Upfront

They focus on objectivity in a pitch and pay little attention to bells and whistles.  They don’t always try to control the conversation but neither do they like yielding it fully. They care equally about the product and its potential impact.

Topics They Care About

Isabella has no verified topics they care about

Media Appearances

Isabella has no verified media appearances

Work History

2-2026
Marketing Expert | Branding at Nubank
7-2024 - 2-2026
Marketing Senior Specialist | Branding at Nubank
6-2022 - 7-2024
Brand Strategy Senior Specialist at Nubank
4-2020 - 6-2021
Strategy Manager at AKQA
8-2019 - 4-2020
Senior Strategist at Mutato

Education

2013 - 2017
Comunicação social com habilitação em Publicidade e Propaganda from FAAP - Fundação Armando Alvares Penteado
2018 - 2018
Curso de Extensão from USP - Universidade de São Paulo

More Information

Social Presence :

Prographics :

Exp : 9 Location : São Paulo, São Paulo, Brazil Job Level : N/A Designation : Marketing Expert | Branding at Nubank
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Insights For Selling To Isabella

During A Call Or A Meeting

DO's

  • Highlight the competitive differentiation of your product
  • Stress on the business value that your product offers
  • Refer to testimonials from others in similar positions

DONT's

  • Refrain from asking too many questions
  • Don’t expect them to change their mind quickly if they say no once
  • Don't try too hard to get friendly, let it happen with time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Isabella is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Isabella

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Isabella move?

  • Their decision making speed is somewhere in the middle.
  • Can Isabella take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Isabella

Personality Compatibility


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