Kristy Halpin in

Kristy Halpin

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Director Customer Marketing at Nationwide Building Society
📍 United Kingdom

Kristy Halpin is the Director of Customer Marketing at Nationwide Building Society, bringing extensive experience from senior marketing roles at Lloyds Banking Group. Educated at Leeds Trinity University with a postgraduate diploma from The Chartered Institute of Marketing, she is a seasoned leader in financial services marketing, focusing on customer propositions and strategic planning.

Outside of her corporate roles, Kristy shows a keen interest in social causes, particularly those related to empowering women and girls, reflected in her support for organizations like Womankind Worldwide. This suggests a passion for driving positive social change alongside her professional ambitions.

An exciting highlight of her work includes leading marketing campaigns that involve significant partnerships with charitable organizations.

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Experience
20 Years
Current Role
Director Customer Marketing
Job Level
Mid-senior
Location
United Kingdom
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Kristy cares about

Customer Marketing
As the current Director of Customer Marketing, her focus is on creating and executing strategies that resonate with and benefit the customer base.
Financial Services
Her entire career history, including leadership roles at Nationwide and Lloyds Banking Group, is deeply rooted in the financial services industry.
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Career

Work history

7-2025
Director Customer Marketing
Nationwide Building Society
10-2023 - 7-2025
Head of Customer Marketing & Planning
Nationwide Building Society
2-2022 - 10-2023
Head of Marketing Acceleration
Lloyds Banking Group
6-2020 - 2-2022
Head of Customer Propositions
Lloyds Banking Group
2-2017 - 6-2020
Head of Consumer Finance Marketing
Lloyds Banking Group
In the press

Media appearances

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Education
2001 - 2003
Postgraduate Diploma
CIM | The Chartered Institute of Marketing
1995 - 1998
Bachelor's degree
Leeds Trinity University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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