Lucy Newman

Examiner
DISC Type : cs

Marketing Manager at The King's Trust

United Kingdom

Overview

Lucy is a driven Marketing Manager at The King’s Trust, specializing in social media, content creation, and campaign strategy for both non-profit and private sectors. She holds a First Class BSc in Psychology from The University of Exeter, which informs her approach to connecting brands with their audiences.

She is passionate about making a positive impact and supporting youth initiatives through her work. Highlighting her commitment to wellbeing, she recently earned a certification in Mental Health First Aid in the Workplace, sparked by a desire to foster meaningful conversations and support colleagues.

Lucy was involved in a major partnership with Omaze that raised a guaranteed minimum of £1 million to support young people across the UK.

Personality Overview

Status Quo Seeker

Unexpressive

Overcautious

They are thorough and always follow a systematic approach.  They are heavily focused on quality and prefer doing things the right way, even if it takes time. The only way to convince them is by showing them examples and ample proof.

Topics They Care About

Youth Empowerment
Her work at The King's Trust is centered on creating campaigns and initiatives that provide opportunities for young people to live, learn, and earn.
Non-Profit Campaigns
Manages high-profile brand campaigns, such as those featuring Stephen Graham or partnerships with the Chelsea Flower Show, to raise awareness and funds for The King's Trust.
Workplace Wellbeing
Recently obtained a certification in Mental Health First Aid, demonstrating a personal and professional interest in supporting the wellbeing of her colleagues.

Media Appearances

Lucy has no verified media appearances

Work History

1-2025
Marketing Manager at The King's Trust
6-2023 - 12-2024
Marketing and Digital Executive (Corporate Partnerships) at The King's Trust
1-2023 - 5-2023
Travel at Career Break
9-2021 - 1-2023
Marketing & PR Coordinator at Manor Marketing (Consultants) Ltd
7-2021 - 9-2021
Marketing Coordinator (Intern) at Manor Marketing (Consultants) Ltd

Education

First Class Bachelor of Science with Honours from University of Exeter
Psychology from The 6th Form College Farnborough

More Information

Social Presence :

Prographics :

Exp : 5 Location : United Kingdom Job Level : Middle Designation : Marketing Manager at The King's Trust
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Insights For Selling To Lucy

During A Call Or A Meeting

DO's

  • Expect them to be slow and cautious, encourage them to ask more questions
  • Ask them which other stakeholders would be important for this purchase decision
  • Expect them to be vague in response to your questions, ask firmly and pointedly

DONT's

  • Don't push them too hard to make fast decisions, give them time
  • Don't rely on relationship building even if they act pleasantly
  • Don't use phrases like 'do not worry', 'i promise' etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lucy is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Lucy

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Lucy move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Lucy take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Lucy

Personality Compatibility


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