Malwina Wróblewska

Energizer
DISC Type : I

Vice President, Digital Commerce at Assembly Global

Warsaw, Mazowieckie, Poland

Overview

Malwina Wróblewska is the Vice President of Digital Commerce at Assembly Global, with over 15 years of experience driving e-commerce transformation for global clients. She leads a large client unit and a multidisciplinary team. Colleagues describe her as a proactive and effective leader with clear communication skills.

She was recognized as VP/CMO of the Year for 2020/2021 and recently led an executive summit panel on the future of AI-driven marketing in e-commerce.

Personality Overview

Believer

Imaginative

Informal

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are really good at seeing what the long-term impacts of their decisions could be. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Topics They Care About

AI in E-commerce
Recently led a panel at the Marketing Innovation Executive Summit on how AI is shaping the future of self-made marketing in the e-commerce industry.
Digital Commerce Strategy
Her entire career is focused on this, and she currently leads a large, multidisciplinary team of d-commerce specialists to drive client success at Assembly Global.
Retail Innovation
Actively promotes her team's work in driving the future of retail innovation, particularly in preparation for events like GroceryShop 2025.

Media Appearances

Malwina has no verified media appearances

Work History

4-2025
Vice President, Digital Commerce at Assembly Global
6-2024 - 4-2025
Associate Vice President, Digital Commerce at Assembly Global
1-2023 - 6-2024
Associate Vice President at BRAND NEW GALAXY MEA
5-2022 - 6-2024
Group Account Director at Pathfinder 23. E-commerce experience.
1-2020 - 5-2022
Marketing & e-commerce Director at Solgar Polska Sp. z o.o.

Education

2005 - 2010
Master's degree from Uniwersytet SWPS

More Information

Social Presence :

Prographics :

Exp : 8 Location : Warsaw, Mazowieckie, Poland Job Level : Senior Designation : Vice President, Digital Commerce at Assembly Global
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Insights For Selling To Malwina

During A Call Or A Meeting

DO's

  • Talk about their team and how your product will help them do things better and easier
  • Speak enthusiastically with energy, maintain a clear and confident tone
  • Share some stories about how you you have helped people in similar positions succeed

DONT's

  • Don’t assume a yes just because they have not said no
  • Don’t push them to make a decision too fast, let them get comfortable first
  • Avoid ifs and buts, don’t talk too much about the risks etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Malwina is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Malwina

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Malwina move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Malwina take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Malwina

Personality Compatibility


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