Mariana G. in

Mariana G.

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CX analytics, insights and research deputy director at GNP Seguros
📍 Mexico City, Mexico

Mariana is a seasoned director at GNP Seguros specializing in CX, digital strategy, and innovation. She leverages data analytics and omnichannel leadership to drive growth and holds a Masters from EGADE Business School. Colleagues describe her as strategic, innovative, and a results-oriented leader.

Outside of her core role, Mariana is a passionate advocate for professional development and continuous learning. She actively promotes opportunities for female leaders and uses her platform to encourage and mentor others in their career journeys, frequently sharing resources with her network.

In 2025, Mariana was recognized as a top female director in Mexico through the prestigious Santander W50 program.

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Experience
9 Years
Current Role
CX analytics, insights and research deputy director
Job Level
Mid-senior
Location
Mexico City, Mexico
Personality Overview

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Priorities

Topics Mariana cares about

CX & Data Analytics
Leads CX analytics at GNP Seguros, focusing on turning customer data into actionable, value-driven strategies. She recently spoke on a podcast about her journey from design to data.
Female Leadership
Actively promotes leadership development for women and was named a recipient of the Santander W50 award for top female directors. She frequently shares relevant courses and events.
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Career

Work history

11-2024
CX analytics, insights and research deputy director
GNP Seguros
9-2023 - 10-2024
Customer experience and engagement deputy director
GNP Seguros
5-2021 - 8-2023
Digital experience strategy (UX) deputy director
GNP Seguros
6-2020 - 12-2025
Expert/teacher and educational content creator
BEDU
9-2019 - 4-2021
Experience and product Sr. manager
Philip Morris International
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
Master of strategic marketing
EGADE Business School del Tecnológico de Monterrey
2-2023 - 7-2023
Diplomatura
Tecnológico de Monterrey
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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