Marilou Simard Baril in

Marilou Simard Baril

Enthusiast · DISC type i
Head of Regional Marketing, North America at Coveo
📍 Montreal, Quebec, Canada

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
7 Years
Current Role
Head of Regional Marketing, North America
Job Level
Mid-senior
Location
Montreal, Quebec, Canada
Personality Overview

How Marilou shows up

Optimistic
Non-Confrontational
Story Driven

They are generally friendly, so be careful when relying on their word. They prefer to build relationships rather than staying totally transactional. Unlike D or C types, they are convinced more by stories and testimonials.

Priorities

Topics Marilou cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

4-2026
Head of Regional Marketing, North America
Coveo
4-2025 - 4-2026
Senior Manager, Field & ABM
Coveo
3-2024 - 3-2025
Head of ABM, Knowledge & Commerce
Coveo
6-2022 - 9-2022
Customer Demand Generation Manager
Poka Inc.
8-2021 - 6-2022
Marketing Manager
Poka Inc.
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2012 - 2016
Communication Publique
Université Laval
2005 - 2010
Diplôme d'études secondaires
Le Petit Séminaire de Québec
Social presence
in
Behavioral profile

DISC profile (public)

i

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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