Muhammad Shakir Hussain

Enthusiast
DISC Type : i

Director - Head of Data Science & AI at Coca-Cola Europacific Partners

Greater London, England, United Kingdom

Overview

Muhammad has no verified overview

Personality Overview

Optimistic

Story Driven

Consensus Focused

Unlike D or C types, they are convinced more by stories and testimonials.  They agree with others often, so exercise caution when relying on their word. They are more about building relationships than just cutting deals.

Topics They Care About

Muhammad has no verified topics they care about

Media Appearances

Muhammad has no verified media appearances

Work History

5-2021
Director - Head of Data Science & AI at Coca-Cola Europacific Partners
4-2019 - 5-2021
Director of Business Analytics at Coca-Cola Europacific Partners
1-2025
Honorary Senior Research Fellow - AI & Machine Learning at UCL
7-2017 - 4-2019
Data Science Lead at Marks and Spencer
6-2015 - 7-2017
Principal Data Scientist | Lead Solutions Architect at IPG Mediabrands

Education

2009 - 2013
PhD from UCL
2005 - 2006
MSc from UCL

More Information

Social Presence :

Prographics :

Exp : 17 Location : Greater London, England, United Kingdom Job Level : Mid-senior Designation : Director - Head of Data Science & AI at Coca-Cola Europacific Partners
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Insights For Selling To Muhammad Shakir

During A Call Or A Meeting

DO's

  • Compliment them about their personality if you get a chance
  • Give them the opportunity to lead the conversation where possible
  • Speak from experience about success that the product has seen with other customers

DONT's

  • Don't be critical or challenge them openly, they can react defensively
  • Don’t be excessively objective, be like a storyteller with them
  • Don’t be too formal with them, they trust informality more

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Muhammad Shakir is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Muhammad Shakir

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Muhammad Shakir move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Muhammad Shakir take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Muhammad Shakir

Personality Compatibility


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