Nazaf Azmi

Energizer
DISC Type : I

Head of Cyber and Infrastructure at International Workplace Group plc

London, England, United Kingdom

Overview

Nazaf Azmi is a strategic IT leader at IWG PLC with over 15 years of experience in cybersecurity and infrastructure modernization. He specializes in aligning IT with business strategy, managing multi-million-pound budgets, and leading global teams. He holds an MSc from Leeds Beckett University and certifications in Windows Server 2016.

There is no publicly available information about his personal life or hobbies.

He has proven success in delivering measurable business value through technology and enabling digital innovation across complex, multi-country environments.

Personality Overview

Informal

Imaginative

Enthusiastic

They are not always early adopters but can be pursuaded by leveraging strong relationships.  They are people oriented, friendly and like creating new connections. Unlike C or D types, they are vocal with their opinions but not so much with their questions.

Topics They Care About

Cyber Resilience
As Head of Cyber Security, ensuring the company's cyber resilience is a core part of his professional responsibilities and stated expertise.
Infrastructure Modernisation
His career focus involves driving enterprise IT transformations and modernizing infrastructure to build scalable, future-ready technology ecosystems.
Cloud Architecture
He has hands-on experience designing business continuity strategies and managing resources in Microsoft Azure, demonstrating expertise in cloud environments.

Media Appearances

Nazaf has no verified media appearances

Work History

3-2025
Head of Cyber and Infrastructure at International Workplace Group plc
5-2023
Head of Cyber Security and Infrastructure at The Instant Group
11-2019 - 5-2023
Head of Infrastructure at Stella McCartney
4-2019 - 11-2019
IT Infrastructure Operations Lead at Folli Follie Group
12-2016 - 4-2019
IT Analyst at Folli Follie Group

Education

Education details unavailable from Leeds Beckett University
2009 - 2010
MSc from Leeds Beckett University

More Information

Social Presence :

Prographics :

Exp : 16 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Head of Cyber and Infrastructure at International Workplace Group plc
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Insights For Selling To Nazaf

During A Call Or A Meeting

DO's

  • Talk about their team and how your product will help them do things better and easier
  • Talk anecdotally about the customer experience that your product offers
  • Use phrases like ‘people will love’, ‘massive impact’ etc.

DONT's

  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Don’t push them to make a decision too fast, let them get comfortable first
  • Avoid cutting into their flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Nazaf is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Nazaf

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Nazaf move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Nazaf take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Nazaf

Personality Compatibility


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