Raiany Cordeiro

Questioner
DISC Type : c

Coordenadora comercial at Sabesp

São Paulo, São Paulo, Brazil

Overview

Raiany Cordeiro is a commercial coordinator at Sabesp with over a decade of experience in the utilities sector, focusing on revenue protection, billing, and credit recovery. Often described as focused, strategic, and an unstoppable professional, she has a strong background in leading teams and managing commercial processes.

Raiany is motivated by solving problems and generating value for society. She expresses deep gratitude for her professional journey and finds great fulfillment in mentoring others and witnessing the career growth of colleagues she has previously led, reflecting on their shared success.

Within just four months of joining a previous company, she received a special recognition for her performance and impact.

Personality Overview

Systematic

Cautious & Analytical

Price-Sensitive

They prefer to do thorough analysis of any situation.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Revenue Cycle Management
Her career focus is on optimizing commercial processes like billing, collections, and accounts receivable within the utilities sector.
Credit & Collections
She designs and leads collection strategies, credit risk policies, and credit recovery initiatives for both retail and large clients.
Team Mentorship
She frequently expresses pride and fulfillment in seeing former team members advance and succeed in their careers.

Media Appearances

Raiany has no verified media appearances

Work History

3-2025
Coordenadora comercial at Sabesp
3-2024 - 10-2024
Analista de Energia Sênior at CPFL Energia
2-2022 - 10-2023
Coordenadora comercial at Águas do Rio
10-2021 - 2-2022
Comercial at Águas do Rio
5-2017 - 2-2021
Supervisora comercial at Energisa

Education

2009 - 2012
Bacharelado em Administração from Lumen Faculdades

More Information

Social Presence :

Prographics :

Exp : 13 Location : São Paulo, São Paulo, Brazil Job Level : N/A Designation : Coordenadora comercial at Sabesp
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Insights For Selling To Raiany

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • Share as much information as possible regarding your product
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Raiany is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Raiany

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Raiany move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Raiany take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Raiany

Personality Compatibility


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