Tushar Chitra

Inquirer
DISC Type : dc

Vice President Product Strategy and Marketing at Oracle Financial Services Software Ltd

Bengaluru, Karnataka, India

Overview

Tushar leads global product strategy and marketing for Oracles extensive banking portfolio. An executive with over two decades of experience, he was recognized as Top Talent at Oracle and completed an executive program at IESE Business School. People often describe him as strategic, energetic, and results-oriented.

He has explored unconventional approaches to user engagement, co-authoring a publication on applying gamification principles to banking to enhance customer trust and retention. His early career began in a hands-on engineering role, assembling special purpose machines and industrial presses for a large manufacturing company.

Unique fact: Tushar co-authored an article questioning if banks could leverage gamification to improve customer relationships.

Personality Overview

ROI Conscious

Upfront

Hard To Convince

They respond well to confident salespeople.  They care equally about the product and its potential impact. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

Generative AI in Banking
He recently shared a whitepaper on leveraging GenAI and agentic workflows to automate and strengthen global trade finance processes.
Digital Bank Architecture
He co-authored a public article detailing key design considerations for building successful, agile, and cloud-ready digital banks from the ground up.
Banking Product Strategy
As VP of Product Strategy, he is responsible for the go-to-market strategy for Oracle's entire global banking portfolio, including FLEXCUBE and Oracle Banking Platform.

Media Appearances

Tushar has no verified media appearances

Work History

3-2018
Vice President Product Strategy and Marketing at Oracle Financial Services Software Ltd
10-2011
Senior Director Product Marketing - FLEXCUBE & Oracle Banking Platform (OBP) at Oracle Financial Services Software Ltd
10-2007
Senior Director Marketing at Oracle Financial Services Software Ltd
5-1999 - 10-2007
Sr. Manager Corporate Marketing & Alliances at i-flex solutions ltd
6-1996 - 6-1997
Executive at Godrej and Boyce Mfg. Co. Ltd

Education

2015 - 2015
Executive Leadership Program from IESE Business School
2015 - 2015
Oracle Accelerated Executive Insight from University of Michigan - Stephen M. Ross School of Business

More Information

Social Presence :

Prographics :

Exp : 27 Location : Bengaluru, Karnataka, India Job Level : Senior Designation : Vice President Product Strategy and Marketing at Oracle Financial Services Software Ltd
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Insights For Selling To Tushar

During A Call Or A Meeting

DO's

  • Tell them that you are there to help them create visible impact within their organization
  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Ask them questions confidently while doing discovery, don’t be apologetic

DONT's

  • Don’t expect them to change their mind quickly if they say no once
  • Don’t try to be an alpha salesperson, give them equal space
  • Do not give up if they are not convinced, try again with a different approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Tushar is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Tushar

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Tushar move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Tushar take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Tushar

Personality Compatibility


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