Beth Reedy

Observer
DISC Type : ci

Manager of Integrated Systems & Customer Solutions at Black Rifle Coffee Company

San Antonio, Texas Metropolitan Area, United States

Overview

Beth Reedy is a Manager of Integrated Systems & Customer Solutions at Black Rifle Coffee Company, specializing in bridging customer experience with product strategy. Described as a strong and thoughtful leader, she leverages her psychology degree from The University of Texas at San Antonio to create scalable, automated solutions for customer journeys.

Beth is committed to professional growth and community, actively participating in industry networking events like ICMI Coffee Chats to connect with fellow CX leaders. She has a stated interest in the operations and experiences created by major corporations like The Walt Disney Company and Boeing.

She recently spearheaded the successful launch of "Bravo, " a generative AI email agent designed to innovate her companys customer experience.

Personality Overview

Curious

Value Driven

Assertive

They are generally strong communicators and are not easy to convince.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are likely to ask many questions and look heavily for supporting information.

Topics They Care About

Generative AI in CX
She led the initiative to launch a generative AI email agent, showcasing her focus on leveraging new technology to enhance the customer experience.
CX Automation
Her core focus is on transforming customer insights into seamless, automated, and scalable systems that improve both processes and user journeys.
CX Community Building
Actively participates in ICMI Coffee Chats, showing she values connecting with and learning from other professionals and leaders in the customer experience field.

Media Appearances

Beth has no verified media appearances

Work History

2-2025
Manager of Integrated Systems & Customer Solutions at Black Rifle Coffee Company
4-2024 - 2-2025
CX Systems Analyst at Black Rifle Coffee Company
11-2022 - 4-2024
Systems Coordinator at Black Rifle Coffee Company
12-2021 - 11-2022
Customer Service Team Lead at Black Rifle Coffee Company
9-2020 - 12-2021
Customer engagement representative at Black Rifle Coffee Company

Education

2016 - 2020
Bachelor's degree from The University of Texas at San Antonio
Education details unavailable from Trailhead by Salesforce

More Information

Social Presence :

Prographics :

Exp : 11 Location : San Antonio, Texas Metropolitan Area, United States Job Level : Middle Designation : Manager of Integrated Systems & Customer Solutions at Black Rifle Coffee Company
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Insights For Selling To Beth

During A Call Or A Meeting

DO's

  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Build rapport, it will come handy to handle hard questions later
  • Help them realize that there is no personal risk in making this decision

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t rely excessively on your relationship with them to win the deal
  • Avoid making offhand commitments

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Beth is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Beth

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Beth move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Beth take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Beth

Personality Compatibility


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