Brenda Martin

Questioner
DISC Type : c

Warranty Administrator at The Larson Group (TLG Peterbilt)

New Braunfels, Texas, United States

Overview

Brenda has no verified overview

Personality Overview

Not Easily Convinced

Systematic

Value Seeker

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They prefer to fully evaluate every situation. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Brenda has no verified topics they care about

Media Appearances

Brenda has no verified media appearances

Work History

11-2024
Warranty Administrator at The Larson Group (TLG Peterbilt)
7-2017 - 11-2024
Warranty Manager at Rush Enterprises, Inc
2-2016 - 7-2017
Warranty Analyst at Rush Enterprises, Inc
6-2015 - 2-2016
National PacLease Warranty Manager at Rush Enterprises, Inc
3-2005 - 6-2015
Warranty Analyst at Rush Enterprises, Inc

Education

1991 - 1993
Education details unavailable from Texas State University

More Information

Social Presence :

Prographics :

Exp : 34 Location : New Braunfels, Texas, United States Job Level : N/A Designation : Warranty Administrator at The Larson Group (TLG Peterbilt)
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Insights For Selling To Brenda

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • If you have a lower priced product compared to the competition, call out the same
  • Back up any claims with data and numbers

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brenda is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Brenda

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Brenda move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Brenda take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Brenda

Personality Compatibility


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