Dominika Małecka-Yehezkeli

Critic
DISC Type : C

Retail Media & Amazon Team Lead at Assembly Global

Poland

Overview

Dominika Małecka-Yehezkeli is a Retail Media and Amazon Team Lead at Assembly Europe, specializing in driving sales and brand awareness through targeted advertising. An expert in PPC and multi-channel campaign strategy, she leads a client-facing team, develops new workflows, and optimizes for maximum ROI. She is a graduate of Uniwersytet im. Adama Mickiewicza w Poznaniu.

Her colleagues have described her as extraordinarily conscientious, responsible, and self-disciplined, with outstanding language skills and an eagerness to take on new projects.

Her career is uniquely distinguished by her professional fluency in French, having started in roles focused on e-commerce and export for the French market.

Personality Overview

Objective Thinker

Precise

ROI Driven

Unless the value is proven by data, they are unlikely to value fancy features.  They prefer to do logical analysis and value evidence over emotions. They enjoy working alone and do not rely on others very often.

Topics They Care About

Retail Media Strategy
Her core function involves developing and executing strategic marketing plans across retail media channels to drive sales and increase brand awareness.
Amazon Advertising
Holds multiple Amazon Ads certifications and her role is explicitly focused on leading an Amazon team and managing campaigns on the platform.
Team Leadership
She has a history of managing and providing guidance to client-facing teams, focusing on service quality and overseeing all team projects.

Media Appearances

Dominika has no verified media appearances

Work History

8-2023
Retail Media & Amazon Team Lead at Assembly Global
7-2022
Retail Media & Amazon Team Leader at BRAND NEW GALAXY
9-2021 - 7-2022
Junior Amazon & Marketplace Specialist with French at BRAND NEW GALAXY
10-2020 - 8-2021
E-Commerce specialist on the French market at S'portofino
3-2020 - 9-2020
Export Assistant with French at Rodan - Advertising and Communication Agency

Education

Erasmus Exchange from Université Rennes 2
Bachelor degree from Uniwersytet im. Adama Mickiewicza w Poznaniu

More Information

Social Presence :

Prographics :

Exp : 5 Location : Poland Job Level : N/A Designation : Retail Media & Amazon Team Lead at Assembly Global
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Insights For Selling To Dominika

During A Call Or A Meeting

DO's

  • Be ready to answer many clarity-seeking questions and requests for information
  • Be formal and objective, they will appreciate it more
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Do not use very emotional or colorful language
  • Don’t rush them till they have clearly gotten all the necessary information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dominika is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Dominika

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Dominika move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Dominika take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Dominika

Personality Compatibility


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