Ivo De Wit

Judge
DISC Type : Dc

Strategic Sales Advisor I Cross-border (DE/NL) B2B Sales Expert at The White Holding B.V.

Augsburg, Bavaria, Germany

Overview

Ivo de Wit is a strategic commercial leader with over 30 years of international B2B experience in sectors like ICT, Pharma, and Mobility. Educated at Harvard Business School, he is a pragmatic sales professional who specializes in driving growth and building high-performing teams. Colleagues describe him as talented and pragmatic.

Residing and working in both the Netherlands and Germany, Ivo has built a unique cross-border professional life. This bi-national approach allows him to blend Dutch directness with international nuance in his work. His interests include major enterprise and industrial companies like Oracle and Boeing.

Unique fact: Ivo has specific expertise in guiding German companies on their market entry into the Netherlands, and vice versa, leading both strategy and execution.

Personality Overview

Quality Focused

Demanding

Fast But Wary

They are less concerned about the product and more about its potential impact.  They respond better to strong and respectful interactions. They do not care very much about building rapport or relationships.

Topics They Care About

Cross-Border Business (DE/NL)
Specializes in helping German companies enter the Dutch market and vice-versa, developing tailored go-to-market strategies and leading local commercial teams.
Go-to-Market Execution
Advises C-level leaders on commercial strategy and often takes on interim leadership roles as a CCO or CSO to personally drive the execution of growth plans.
Commercial Transformation
Focuses on bringing commercial clarity, structure, and measurable acceleration to organizations, often during phases of significant growth or change.

Media Appearances

Ivo has no verified media appearances

Work History

9-2019
Strategic Sales Advisor I Cross-border (DE/NL) B2B Sales Expert at The White Holding B.V.
2-2025 - 8-2025
CCO I Commercial Director (Interim) at OpenValue
4-2023 - 8-2024
Director Sales & Marketing at Profile Dynamics Deutschland GmbH
1-2022 - 2-2023
Director Sales & Marketing at Marvecs GmbH
1-2020 - 6-2021
Country Manager Germany & Sales Manager OEM at Tracefy

Education

2012 - 2013
Business Leadership Program from Harvard Business School
2009 - 2010
Post HBO Business Administration (Post Bachelor) from HAN University of Applied Sciences

More Information

Social Presence :

Prographics :

Exp : 4 Location : Augsburg, Bavaria, Germany Job Level : N/A Designation : Strategic Sales Advisor I Cross-border (DE/NL) B2B Sales Expert at The White Holding B.V.
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Insights For Selling To Ivo

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Objectively showcase the impact that your product creates
  • When negotiating terms, help them build an impression that they are the ones calling the shots

DONT's

  • Don't try too hard to forge relationships with them
  • Don’t take too much time in sending them information if they ask for any
  • Do not hesitate from asking counter questions, just avoid challenging their authority

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ivo is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Ivo

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Ivo move?

  • If convinced, they can reach decisions quite fast.
  • Can Ivo take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Ivo

Personality Compatibility


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