Max McShane in

Max McShane

Critic · DISC type C
Global Head of Digital at Octopus Energy
📍 London, England, United Kingdom

Max McShane is the Global Head of Digital at Octopus Energy, where he pioneers data-driven marketing strategies that have propelled the company to unicorn status. He focuses on creating exceptional customer experiences and is considered creative and knowledgeable in brand awareness. He holds a BSc from Leeds Beckett University.

There is no publicly available information regarding Maxs personal life, hobbies, or interests outside of his professional work in the energy and marketing sectors.

His unique approach to customer service includes personalizing hold music based on a callers birth year, leading to customers asking to be put back on hold to finish a song.

Read the full overview →
Experience
14 Years
Current Role
Global Head of Digital
Job Level
Mid-senior
Location
London, England, United Kingdom
Personality Overview

How Max shows up

Negotiator
Precise
ROI Driven

They prefer to analyze logically and value objective facts over emotions. They like to take decisions independently and do not seek others' support often. They are quite likely to negotiate on pricing or other key terms.

Priorities

Topics Max cares about

Customer Centricity
Prioritizes initiatives that increase "customer love" and drive growth, focusing on outrageously good customer experiences.
Disrupting Energy
Passionate about Octopus Energy's mission to lead a global disruption of the energy industry with clean, green technology.
+5 more topics Login to view topics
Career

Work history

7-2023
Global Head of Digital
Octopus Energy
1-2018
Head Of Digital
Octopus Energy
8-2016 - 1-2018
Creative, Data-Driven Marketing
Maxmcshane.com
9-2014 - 8-2016
Marketing Manager
Welford Media
10-2012 - 9-2014
Marketing Coordinator
Santoro Ltd.
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2006 - 2009
BSc
Leeds Beckett University
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

Other Octopus Energy Employees

Explore more public profiles from related professionals.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Max. Free, 10 seconds.