Mishtun Chatterjee

Sharpshooter
DISC Type : CD

Director- Marketing at Beroe Inc

Greater Chennai Area, India

Overview

Mishtun is the Director of Marketing at Beroe Inc, specializing in program management, thought leadership, and campaign management. With an MBA from ICFAI, his career is focused on marketing operations and sales enablement. Colleagues describe him as cordial, accountable, and a clear communicator.

He publicly expresses appreciation for colleagues, suggesting an emphasis on positive team dynamics. His professional interests include developments at his former employer, HCLTech, and major retail companies like Best Buy, indicating he keeps a close watch on the tech and consumer sectors.

He possesses brilliant networking abilities, which were well-utilized early in his career to single-handedly organize successful events.

Personality Overview

Rigorous & Demanding

ROI Driven

Fast But Analytical

They respond better to strong and respectful interactions.  They like to be in a position where they can control the conversation and terms. They like to act fast and expect others to do the same.

Topics They Care About

Thought Leadership
A core specialty throughout his career, he has held specific roles in Global Thought Leadership Marketing and continues to represent his company at industry events.
Sales Enablement
His current role directly connects marketing operations with supporting and enabling the sales team's success, a key area of his expertise.
CRM Strategy
Listed as a key specialty, highlighting his expertise in utilizing Customer Relationship Management systems to drive marketing campaigns and business development.

Media Appearances

Mishtun has no verified media appearances

Work History

6-2015
Director- Marketing at Beroe Inc
2-2012 - 5-2015
Global Thought Leadership Marketing at HCL Technologies
9-2008 - 2-2012
Marketing Campaign Executive at HCL Technologies
7-2008 - 8-2008
Customer service executive at IndusInd Bank

Education

2006 - 2008
MBA from ICFAI, Hyderabad
1998 - 2002
B.E from BDCoE

More Information

Social Presence :

Prographics :

Exp : 17 Location : Greater Chennai Area, India Job Level : Mid-senior Designation : Director- Marketing at Beroe Inc
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Insights For Selling To Mishtun

During A Call Or A Meeting

DO's

  • Be respectful but crisp
  • Speak about competitive differentiation that your product offers
  • Hold your ground without indulging in one-upmanship

DONT's

  • Avoid being too verbose
  • Don't try too hard to forge relationships with them
  • Do not back off when challenged, respond with a confident, objective answer instead

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mishtun is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Mishtun

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Mishtun move?

  • They can take decisions very fast if you manage to convince them.
  • Can Mishtun take some risk or not?

  • The risks don’t matter much to them.

You And Mishtun

Personality Compatibility


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