Angela Parratt (she/her)

Organizer
DISC Type : Sd

Director of Digital Transformation at Cardiff and Vale University Health Board

Bath, England, United Kingdom

Overview

Angela has no verified overview

Personality Overview

Pleasant

Thoughtfully Quick

Somewhat Formal

They are very professional in their approach and can weigh multiple perspectives together.  They exhibit a rare combination of being result-oriented but patient at the same time. They might take some time to make their mind up but once they do, they don't change it easily.

Topics They Care About

Angela has no verified topics they care about

Media Appearances

Angela has no verified media appearances

Work History

3-2020
Director of Digital Transformation at Cardiff and Vale University Health Board
11-2019 - 3-2021
Director at Batgirl Ltd
10-2018 - 11-2019
Chief Digital Officer at Banes Swindon Wiltshire STP
3-2013 - 10-2018
Head of IT Services and Digital Transformation at Bath & North East Somerset Council
5-2001 - 3-2013
Head of Transformation & Joint CIO & IT Client at Bath & North East Somerset Council

Education

1998 - 2000
MBA from University of the West of England

More Information

Social Presence :

Prographics :

Exp : 28 Location : Bath, England, United Kingdom Job Level : Mid-senior Designation : Director of Digital Transformation at Cardiff and Vale University Health Board
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Insights For Selling To Angela

During A Call Or A Meeting

DO's

  • Use phrases like 'your team deserves', 'best in class' etc.
  • You can spend time on BANT (or other qualification methodology) but keep it to the point
  • Suggest clear next steps with confidence, don't be vague or hesitant

DONT's

  • Don't shy away from asking hard questions, but be extra polite
  • Don't take their patience for granted, avoid long-winding sermons
  • Don't get into pricing discussions early on, steer conversation towards proven results

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Angela is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Angela

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Angela move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Angela take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Angela

Personality Compatibility


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