Brandon Swift

Critic
DISC Type : C

Senior Vice President, Data & Analytics at Omnicom Health Group

New York, New York, United States

Overview

Brandon has no verified overview

Personality Overview

Objective Thinker

ROI Driven

Precise

They like to take decisions independently and do not seek others' support often.  They prefer to analyze logically and value objective facts over emotions. They don’t appreciate bells and whistles unless backed by data.

Topics They Care About

Brandon has no verified topics they care about

Media Appearances

Brandon has no verified media appearances

Work History

8-2022
Senior Vice President, Data & Analytics at Omnicom Health Group
3-2022 - 8-2022
Vice President/Director, Data & Analysis at Digitas North America
2-2020 - 3-2022
Senior Vice President, Data Science & Insights at CDM New York
1-2018 - 2-2020
Vice President, Analytics Manager at CDM New York
8-2017 - 1-2018
Senior Analytics Manager at CDM New York

Education

2009 - 2013
Bachelor's degree from Auburn University
2012 - 2012
International Business from Universitat Autònoma de Barcelona
2005 - 2009
Education details unavailable from New Canaan High School

More Information

Social Presence :

Prographics :

Exp : 11 Location : New York, New York, United States Job Level : Leadership Designation : Senior Vice President, Data & Analytics at Omnicom Health Group

Interested in

Health & Outdoor

Travel

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Insights For Selling To Brandon

During A Call Or A Meeting

DO's

  • Tell them what ROI they can expect
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Keep some extra margin while sharing pricing, they are likely to negotiate later

DONT's

  • Don’t rush them till they have clearly gotten all the necessary information
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brandon is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Brandon

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Brandon move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Brandon take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Brandon

Personality Compatibility


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