Cynthia Chahine

Judge
DISC Type : Dc

Senior Director of Brand Marketing at TULA Skincare

Seattle, Washington, United States

Overview

Cynthia has no verified overview

Personality Overview

Quality Focused

Fast But Wary

Features Driven

More than the product, they care about the impact of the product.  They are not always relationship oriented. They prefer to be the ones controlling the conversation or defining the terms.

Topics They Care About

Cynthia has no verified topics they care about

Media Appearances

Cynthia has no verified media appearances

Work History

10-2021
Senior Director of Brand Marketing at TULA Skincare
5-2020 - 10-2021
Senior Director Of Marketing at Saje Natural Wellness
2-2018 - 3-2020
Director Of Brand Marketing at L'Oréal
11-2015 - 2-2018
Retail Brand Director at Julep Beauty
9-2014 - 10-2015
Global Marketing Director, Aramis and Designer Fragrances - Men's (Aramis, Ermenegildo Zegna, Kiton) at The Estée Lauder Companies Inc.

Education

French Language and Literature from Centre International d'Études FrançaisesUniversity of Burgundy
Bachelor of Arts from Western Washington University

More Information

Social Presence :

Prographics :

Exp : 22 Location : Seattle, Washington, United States Job Level : Senior Designation : Senior Director of Brand Marketing at TULA Skincare
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Insights For Selling To Cynthia

During A Call Or A Meeting

DO's

  • Objectively showcase the impact that your product creates
  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Speak about competitive differentiation that your product offers

DONT's

  • Do not spend too much time focusing on product tech or features
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Don’t take too much time in sending them information if they ask for any

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Cynthia is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Cynthia

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Cynthia move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Cynthia take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Cynthia

Personality Compatibility


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