Malcolm Farmer

Enthusiast
DISC Type : i

President at Texas Legends

Frisco, Texas, United States

Overview

Malcolm has no verified overview

Personality Overview

Amiable & Agreeable

Optimistic

Non-Confrontational

They tend to be agreeable by nature, so take their promises with a pinch of salt.
  They prefer to build relationships rather than staying totally transactional. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Malcolm has no verified topics they care about

Media Appearances

Malcolm has no verified media appearances

Work History

3-2014
President at Texas Legends
5-2012 - 3-2014
Senior Vice President at Texas Legends
5-2010 - 5-2012
Assistant General Manager at Texas Legends
5-2009 - 5-2010
Basketball Operations at Texas Legends
6-2008 - 6-2009
Assistant Basketball Coach at Southern Methodist University

Education

1999 - 2003
Bachelor of Arts (B.A.) from University of Notre Dame

More Information

Social Presence :

Prographics :

Exp : 27 Location : Frisco, Texas, United States Job Level : N/A Designation : President at Texas Legends

Interested in

Sports

Basketball, Basketball

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Insights For Selling To Malcolm

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Refer to interesting customer testimonials and stress on great customer experience
  • Ask them how their day is going or exchange some other pleasantries

DONT's

  • Avoid overloading them with too much information
  • Don’t ask too many questions in one go, weave them into the flow
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Malcolm is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Malcolm

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Malcolm move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Malcolm take some risk or not?

  • They can take some low-probability risks if needed.

You And Malcolm

Personality Compatibility


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