Malick Cisse

Questioner
DISC Type : c

VP - Account Management at illumin

New York, New York, United States

Overview

Malick has no verified overview

Personality Overview

Systematic

Not Easily Convinced

Value Seeker

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They prefer to do thorough analysis of any situation. It is quite likely of them to ask for pricing or other concessions.

Topics They Care About

Malick has no verified topics they care about

Media Appearances

Malick has no verified media appearances

Work History

11-2024
VP - Account Management at illumin
2-2022 - 11-2024
VP Data, DMP & Client Strategy at Spark Foundry
9-2021 - 2-2022
Group VP of Growth Marketing at Zeta Global
3-2021 - 9-2021
RVP, Head of Activation at Foursquare
2-2020 - 9-2021
Managing Director, Programmatic Trading + Client Solutions at Foursquare

Education

2003 - 2007
B.A. from University of Virginia

More Information

Social Presence :

Prographics :

Exp : 16 Location : New York, New York, United States Job Level : Senior Designation : VP - Account Management at illumin
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Insights For Selling To Malick

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Avoid rushing them, be polite and patient
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Malick is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Malick

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Malick move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Malick take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Malick

Personality Compatibility


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