Jennifer Arroyo

Pioneer
DISC Type : dis

Director of Business Development - US at HiBob

Brooklyn, New York, United States

Overview

Jennifer leads US Business Development at HiBob, leveraging over a decade of experience scaling sales development programs and building GTM strategies. Colleagues describe her as a passionate, genuine, and hard-working leader who excels at fostering connections and driving team performance and efficiency.

Beyond her tech career, Jennifer is an acclaimed musician, known as the former bassist for the platinum-selling metal band Kittie. She is described as a “legend and maverick” on the NYC rock scene. She has also taken a career pause to focus on personal health, creativity, and well-being.

Unique fact: She is a professional musician with a platinum record for over 1 million albums sold and was a cast member on the reality TV show “Big Brother 14”.

Personality Overview

Dynamic But Sincere

Friendly But Fast

Decisive But Friendly

They have the unique ability to win both love and respect from their team (or outsiders)  They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed If they are convinced, they can become very strong champions for your product

Topics They Care About

SDR/BDR Evolution
Believes strongly that outbound sales and the BDR/SDR role are not dead but must evolve. She is actively hiring and leading BDR teams to success.
AI in Sales
Her team at HiBob uses a network of custom GPTs for smarter outreach and sharper messaging, a practice she champions for driving productivity.
HR Technology
Passionate about HiBob's mission to transform workforce management with people-first HR solutions, including innovative in-house payroll systems.

Media Appearances

Jennifer has no verified media appearances

Work History

8-2025
Director of Business Development - US at HiBob
5-2025 - 8-2025
Senior Manager, Sales Operations & Development at Continuum Powders
8-2024 - 4-2025
Health and well-being at Career Break
4-2024 - 8-2024
Global Director of Sales Development at Velo3D
2-2023 - 4-2024
Director, Sales Development - North America at Staffbase

Education

Jennifer has no verified education history

More Information

Social Presence :

Prographics :

Exp : 23 Location : Brooklyn, New York, United States Job Level : Mid-senior Designation : Director of Business Development - US at HiBob

Interested in

Entertainment

Musician

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Insights For Selling To Jennifer

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but nurture the relationship too
  • Showcase existing customers and use case-studies to grab their attention
  • Build a trustworthy relationship while keeping the product center-stage

DONT's

  • Don’t hesitate from asking questions or pushing them, but take a formal approach
  • Don’t be very informal during the early interactions even if they are being so themselves
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jennifer is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Jennifer

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Jennifer move?

  • They are generally fast movers and can take quick decisions
  • Can Jennifer take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Jennifer

Personality Compatibility


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