Marcus Craig

Evaluator
DISC Type : scd

Vice President, Managing Director at McKinstry

Atlanta Metropolitan Area, United States

Overview

Marcus has no verified overview

Personality Overview

Thorough Evaluator

Fast But Analytical

Hard To Convince

They focus on the results, but can still be quite procedural and analytical about how to get there  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They are not very likely to become strong advocates of your product or service

Topics They Care About

Marcus has no verified topics they care about

Media Appearances

Marcus has no verified media appearances

Work History

7-2022
Vice President, Managing Director at McKinstry
12-2020 - 7-2022
Vice President- Southeast at McKinstry
1-2019 - 9-2020
President & CEO at Blue Refuge
10-2014 - 1-2019
Director- Southeast Region at Schneider Electric Energy & Sustainability Services
9-2011 - 10-2014
Southeast Regional Sales Manager at Schneider Electric

Education

1996 - 2000
Bachelor of Business Administration (BBA) from Texas Christian University
2016 - 2016
Education details unavailable from Center for Creative Leadership (CCL)

More Information

Social Presence :

Prographics :

Exp : 24 Location : Atlanta Metropolitan Area, United States Job Level : Senior Designation : Vice President, Managing Director at McKinstry
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Insights For Selling To Marcus

During A Call Or A Meeting

DO's

  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Showcase your competitive superiority clearly when possible or address it at the minimum
  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.

DONT's

  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Don’t focus on relationship, focus purely on the merit of your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marcus is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Marcus

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Marcus move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Marcus take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Marcus

Personality Compatibility


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