Zeluis Teixeira

Sharpshooter
DISC Type : DC

Managing Director at Cherry Bekaert

Overview

Zeluis Teixeira is a transformational executive focused on driving strategic business development and multi-million-dollar revenue increases. With a background in operations and a degree from the University of Maryland, he excels in scaling organizations and forging key corporate partnerships with firms like AWS.

Outside of his executive roles, Zeluis is passionate about mentorship and community, evidenced by his work with the Open Society Foundations Leadership Council. During his time at university, he was an active athlete, playing on both the mens soccer and volleyball teams.

He co-founded Annon, a SaaS platform for the global food trade, which ranked #4 on CNBC’s UpStart 25 list of promising startups.

Personality Overview

ROI Driven

Fast But Analytical

Thorough Evaluator

They like to stay in control of the negotiation or defining of the terms.  They prefer to move quickly, and expect the same from others. They are less concerned about the product and more about its potential impact.

Topics They Care About

Startup Financial Management
He is passionate about financial management for companies at different stages and has started a series on the topic to share insights and best practices.
Strategic Partnerships
A key achievement in his career was creating and launching a corporate outreach program that resulted in long-term partnerships with major firms.
Entrepreneurship Education
As an Adjunct Professor at the University of Maryland, he actively teaches entrepreneurship courses to students using lean company and design thinking models.

Media Appearances

Zeluis has no verified media appearances

Work History

1-2026
Managing Director at Cherry Bekaert
2-2023
Client CFO at Tarsus
2-2023
Chief Operating Officer at Tarsus
8-2022
Adjunct Professor at University of Maryland
1-2019 - 12-2022
PeaceTech - COO at PeaceTech Lab

Education

2001 - 2005
Bachelor of Science from University of Maryland
Citizen's Diplomacy Post-Graduate Program from University of Maryland

More Information

Social Presence :

Prographics :

Exp : 21 Location : N/A Job Level : Mid-senior Designation : Managing Director at Cherry Bekaert

Interested in

Sports

Soccer, Volleyball

Entertainment

Chorale, Esports

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Insights For Selling To Zeluis

During A Call Or A Meeting

DO's

  • Objectively showcase the impact that your product creates
  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • Speak about competitive differentiation that your product offers

DONT's

  • Do not back off when challenged, respond with a confident, objective answer instead
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Don't try too hard to forge relationships with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Zeluis is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Zeluis

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Zeluis move?

  • If convinced, they can reach decisions quite fast.
  • Can Zeluis take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Zeluis

Personality Compatibility


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