Bruce Owen

Examiner
DISC Type : cs

President, EMEA at Equinix

London, England, United Kingdom

Overview

Bruce has no verified overview

Personality Overview

Process Oriented

Unexpressive

Overcautious

Being observant comes to them naturally.  They are heavily focused on quality and prefer doing things the right way, even if it takes time. The only way to convince them is by showing them examples and ample proof.

Topics They Care About

Bruce has no verified topics they care about

Media Appearances

Bruce has no verified media appearances

Work History

12-2024
President, EMEA at Equinix
7-2024 - 12-2024
Interim President, EMEA at Equinix
5-2023 - 12-2024
Managing Director, United Kingdom at Equinix
9-2022 - 12-2024
President at Equinix
4-2020 - 5-2023
Vice President, Employee & Community Impact at Equinix

Education

1998 - 2001
Bachelor's Degree (Honours) from University of Johannesburg
1993 - 1997
High School from King Edward VII School

More Information

Social Presence :

Prographics :

Exp : 23 Location : London, England, United Kingdom Job Level : N/A Designation : President, EMEA at Equinix
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Insights For Selling To Bruce

During A Call Or A Meeting

DO's

  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Ask them which other stakeholders would be important for this purchase decision
  • Expect them to be vague in response to your questions, ask firmly and pointedly

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't rely on relationship building even if they act pleasantly
  • Don't be very accepting if that is your natural style, stay firm

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bruce is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Bruce

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Bruce move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Bruce take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Bruce

Personality Compatibility


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