Gustavo G.

Critic
DISC Type : C

Vice President Operations - LATAM at Equinix

Los Angeles Metropolitan Area, United States

Overview

Gustavo has no verified overview

Personality Overview

ROI Driven

Critic

Negotiator

They are quite likely to negotiate on pricing or other key terms.  They don’t appreciate bells and whistles unless backed by data. They prefer to do logical analysis and value evidence over emotions.

Topics They Care About

Gustavo has no verified topics they care about

Media Appearances

Gustavo has no verified media appearances

Work History

10-2022
Vice President Operations - LATAM at Equinix
4-2018
Sr Director of IBX Facility Operations at Equinix
8-2015 - 11-2017
Major Commander and Commanding Officer, USS MICHIGAN (SSGN 727) at US Navy
3-2014 - 3-2015
Deputy Commander, Submarine Squadron Seventeen at US Navy
9-2010 - 3-2014
Commanding Officer, USS PENNSYLVANIA (SSBN 735) at US Navy

Education

Bachelor's of Science from Massachusetts Institute of Technology
MSE from University of Pennsylvania
2020 - 2022
Education details unavailable from Harvard Business Analytics Program

More Information

Social Presence :

Prographics :

Exp : 15 Location : Los Angeles Metropolitan Area, United States Job Level : Senior Designation : Vice President Operations - LATAM at Equinix
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Insights For Selling To Gustavo

During A Call Or A Meeting

DO's

  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Leverage facts and figures wherever possible; use percentages, numbers etc.

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t try too hard to build a relationship with them
  • Make extra effort to not seem pushy or confrontational

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Gustavo is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Gustavo

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Gustavo move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Gustavo take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Gustavo

Personality Compatibility


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