Imelda Khoo

Captain
DISC Type : SD

Fractional CMO at Various Companies

United States

Overview

Imelda has no verified overview

Personality Overview

Consummate Professional

Output-Driven

Long-Term Thinker

Reading between the lines and seeing beyond your words comes naturally to them.  They might take some time to make their mind up but once they do, they don't change it easily. They are very professional in their approach and can weigh multiple perspectives together.

Topics They Care About

Imelda has no verified topics they care about

Media Appearances

Imelda has no verified media appearances

Work History

6-2023
Fractional CMO at Various Companies
8-2022 - 8-2023
Vice President of Marketing at Code Ocean
11-2016 - 7-2022
Vice President of Marketing at LegitScript
8-2015 - 11-2016
Vice President at Aimclear®
7-2014 - 8-2015
Senior Account Director & Strategist at Babcock Jenkins

Education

Dip. IDM from The Institute of Direct and Digital Marketing (IDM)
Bachelor of Arts (B.A.) from University of Derby

More Information

Social Presence :

Prographics :

Exp : 24 Location : United States Job Level : Leadership Designation : Fractional CMO at Various Companies
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Insights For Selling To Imelda

During A Call Or A Meeting

DO's

  • Suggest clear next steps with confidence, don't be vague or hesitant
  • Stick to your standard pitch and qualifying script, don't try to wing it
  • Let them know of potential risks but suggest mitigation methods alongside

DONT's

  • Don't take their patience for granted, avoid long-winding sermons
  • Don't shy away from asking hard questions, but be extra polite
  • Avoid putting conscious effort into relationship-building

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Imelda is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Imelda

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Imelda move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Imelda take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Imelda

Personality Compatibility


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