Juraj Horný

Examiner
DISC Type : sc

VP Marketing, Ops & Innovation at Bloomreach

Bratislava Metropolitan Area, Slovakia

Overview

Juraj is the VP of Marketing, Ops & Innovation at Bloomreach, where he focuses on leveraging AI to enhance go-to-market performance. With a Masters degree from the University of Ss. Cyril and Methodius, colleagues praise him for being exceptionally goal-oriented, methodical, and a "digital marketing genius. "

Beyond his professional life, Juraj is a dedicated endurance athlete. He has a passion for pushing his limits, demonstrated by his recent completion of the grueling Escape from Alcatraz triathlon in San Francisco, which involves a 2. 5km swim from the infamous island to shore.

He successfully swam from the shores of Alcatraz, a feat that showcases his immense personal drive and discipline outside of the tech world.

Personality Overview

Process Oriented

Unexpressive

Tough To Convince

Being observant comes to them naturally.  They are heavily focused on quality and prefer doing things the right way, even if it takes time. They tend to be clear about their needs and limitations and are unlikely to promise too much.

Topics They Care About

AI in GTM
He is focused on using AI agents to solve core GTM challenges, such as accelerating sales cycles, improving pipeline velocity, and generating smarter win/loss insights.
Endurance Sports
A dedicated athlete, he recently completed the iconic and highly challenging Escape from Alcatraz triathlon, which requires significant training and mental fortitude.
Marketing Analytics
He believes in telling compelling stories through data and is looking for analysts who understand business/SaaS metrics, not just surface-level numbers and attribution.

Media Appearances

Juraj has no verified media appearances

Work History

10-2024
VP Marketing, Ops & Innovation at Bloomreach
1-2023
VP of Marketing, EMEA & Growth at Bloomreach
1-2023 - 2-2025
VP Marketing, EMEA & Growth at Bloomreach
1-2022 - 12-2022
VP of Marketing, Performance & Operations at Bloomreach
1-2022 - 12-2022
VP Marketing, Performance & Operations at Bloomreach

Education

2011 - 2013
Master's degree from University of Ss. Cyril and Methodius
2008 - 2011
Bachelor's degree from University of Ss. Cyril and Methodius
2003 - 2008
Education details unavailable from Piaristické gymnázium Jozefa Braneckého, Trenčín

More Information

Social Presence :

Prographics :

Exp : 13 Location : Bratislava Metropolitan Area, Slovakia Job Level : Senior Designation : VP Marketing, Ops & Innovation at Bloomreach
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Insights For Selling To Juraj

During A Call Or A Meeting

DO's

  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Ask them which other stakeholders would be important for this purchase decision
  • First of all, focus on building their confidence by sharing examples, case studies etc.

DONT's

  • Don't rely on relationship building even if they act pleasantly
  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't be very accepting if that is your natural style, stay firm

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Juraj is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Juraj

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Juraj move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Juraj take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Juraj

Personality Compatibility


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