Paul Coplan

Questioner
DISC Type : c

VP and Global Head of Medical Device Epidemiology at Johnson & Johnson MedTech

New Brunswick, New Jersey, United States

Overview

Paul is the VP and Global Head of Medical Device Epidemiology at Johnson & Johnson MedTech. With an ScD from Harvard and an MBA from Wharton, he leverages over 28 years of experience to lead real-world evidence strategy. He is also the Vice Chair of the FDAs National Evaluation System for health Technology.


He holds a dual leadership role, shaping medical device evidence strategy within a top corporation while also guiding national regulatory policy with the FDA.

Personality Overview

Systematic

Price-Sensitive

Not Easily Convinced

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They prefer to analyze every situation thoroughly.
 They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Real-World Evidence
Leads RWE for J&J MedTech and is actively developing frameworks to assess data quality for regulatory decisions.
Medical Device Regulation
As Vice Chair for the FDA's NESTcc, he is a key figure in shaping how real-world data is used for national regulatory decisions and post-market surveillance.
AI in Evidence Generation
Actively promotes innovation in Real-World Evidence using AI for regulatory approvals, market access, and new product adoption.

Media Appearances

Paul has no verified media appearances

Work History

1-2018
VP and Global Head of Medical Device Epidemiology at Johnson & Johnson MedTech
1-1998
Adjunct Assistant Professor at University of Pennsylvania
11-2009 - 12-2017
Executive Director and Head of Epidemiology, Risk Management and Abuse Deterrence Research at Purdue Pharma L.P.
7-2015 - 7-2016
Head of Medical Affairs Strategic Research at Purdue Pharma L.P.
11-2009 - 8-2015
Executive Director, Risk Management and Epidemiology at Purdue Pharma L.P.

Education

Doctor of Science (ScD) from Harvard T.H. Chan School of Public Health
MBA from The Wharton School

More Information

Social Presence :

Prographics :

Exp : 26 Location : New Brunswick, New Jersey, United States Job Level : Senior Designation : VP and Global Head of Medical Device Epidemiology at Johnson & Johnson MedTech
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Insights For Selling To Paul

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Share as much information as possible regarding your product

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t try to be too friendly or informal with them
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Paul is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Paul

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Paul move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Paul take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Paul

Personality Compatibility


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