Michelle Croteau

Harmonizer
DISC Type : IS

Vice President, Head of Marketing at Thomson Reuters

Greater Minneapolis-St. Paul Area, United States

Overview

Michelle has no verified overview

Personality Overview

Risk-Averse

Diplomatic

People-Oriented

Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are.  Win-win scenarios can appeal strongly to them. They are more likely to go for proven solutions.

Topics They Care About

Michelle has no verified topics they care about

Media Appearances

Michelle has no verified media appearances

Work History

8-2022
Vice President, Head of Marketing at Thomson Reuters
5-2021 - 8-2022
Vice President, Campaign Planning and Management at Thomson Reuters, Legal Segment
11-2018 - 5-2021
Vice President, Content Marketing at Thomson Reuters, Legal Segment
1-2010 - 11-2018
Director, Brand Marketing at Thomson Reuters, FindLaw and Super Lawyers ($260M)
2007 - 2010
Manager, Marketing Communications at Thomson Reuters, FindLaw

Education

Bachelor’s Degree from University of St. Thomas

More Information

Social Presence :

Prographics :

Exp : 29 Location : Greater Minneapolis-St. Paul Area, United States Job Level : Senior Designation : Vice President, Head of Marketing at Thomson Reuters
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Insights For Selling To Michelle

During A Call Or A Meeting

DO's

  • Summarize the key points at the end of the conversation
  • Show them how they look good by making this decision
  • Show genuine interest in solving their problems

DONT's

  • Don’t ask too many questions that sound too dry and objective
  • Don’t give the impression of being unproven or risky
  • Don’t get into excessive details unless prompted

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Michelle is

  • Relationships can play a major role, followed by low risk and strong market validation.
  • Will you ever get a clear answer from Michelle

  • They are not very direct, and unlikely to say no to your face.

Insights For Deal Planning

    How fast (or slow) will Michelle move?

  • They can take their time to make decisions, even if they are constantly involved and friendly.
  • Can Michelle take some risk or not?

  • It is unlikely that they will take many risks.

You And Michelle

Personality Compatibility


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